Food K-Music

Chicken & Beer – The Hottest Korean Craze!

There are so many trends in South Korea that sometimes it can be hard to keep track! From charcoal rubber masks (click here to find out more) to tennis skirts worn by the hottest Seoulites, you can’t predict what the next craze will be.

chicken beer

One of our favourites is a hot topic among foodies, known as ‘치맥’. Like with many trends in Korea, it is the combination of two words – ‘치긴’ (fried chicken) and ‘맥주’ (beer). Its popularity started quite a few years ago now, but it’s still as trendy as ever. In fact, many 치맥 restaurant owners argue that having these two things together has now become part of Korea’s national culture.

What we love about this trend is that it is well loved by people from all socio-economic backgrounds, college students and businessmen alike. Even K-Pop idols have expressed their love for this delicious combination. GFriend’s Umji once stated that she’d love to enjoy 치맥 by the Hangang River with her members. And if that’s not enough to convince you how great this craze is, the city of Daegu has been holding an annual festival dedicated to 치맥 since 2013, attracting 11 million people over 5 days last year alone.

Now, this trend is not just popular in Korea, but all over the world! In China it became hugely popular after being mentioned in the drama ‘My Love From the Star’. What’s more, the first 치맥 restaurant just opened up in London, England, called ‘Wing Wing Chicken’. Be sure to check it out if you live nearby!

Is Chicken and Beer really worth the hype?! See the Inspire Me Korea review below:

Hopefully this gives you an idea as to why this combination is so great, and that now you’re hungry to try it yourself! We certainly are!

Featured Image Source: © Inspire Me Korea, 13.05.17,

Natalie Mierswa

Writer and dreamer. German mind, American heart and Asian soul. Member of Kim Jongdae Appreciation Society and proud donator to the Park Jimin Jams Fund.



what do you think?

Your email address will not be published. Required fields are marked *

Follow Us on Instagram!

  • This area near Bukchon Hanok Village (traditional houses) is always crowded! There are many amazing photo spots around here, that's why! Would you like to visit?
#Seoul #BukchonHanok #HanokVillage #TraditionalHouses
  • Anyone up for sharing a plate 😛 of #Rabokki (#ramyeon + #tteokbokki)?
This plate is huge! 😵 Warning: It is a bit spicy! 
#KoreanFood #Hungry
  • 💫KPOP GIVEAWAY!!💫 WIN 2 x Silver VIP tickets to see Nam Taehyun (formerly of WINNER) and his band South Club play in LONDON stop of their EUROPEAN TOUR in April including HI-TOUCH and GROUP PHOTO!

To enter just like this post and tag a friend you’d like to see South Club with! 🙌😛 VIP SILVER TICKETS INCLUDE:

Terms and conditions: - Open to UK entrants only (must be able to attend concert on 20th April 2018 in London) - Competition ends 11:59 GMT Sunday 24th March, all entries after this time will not be considered
- 1 winner will be picked from either Facebook, Twitter or Instagram at random
- Winners will be contacted on social media

#SouthClubxEurope #Kpop #Kindie #Giveaway #NamTaehyun
  • Pretty candy trucks in #Yangpyeong, a lovely little countryside area not too far from Seoul (2hours)! 😍
  • Soft custard dough - they're kind of like small doughnuts but melts in the mouth and they're made fresh in front of you, so you could have it piping hot! #WeAreAddicted #Custard #StreetFood #KoreanDessert
  • Which street food would you pick?
#StreetFood #Yum #KoreanStreetFood
  • We want to know, comment below!!! #Solo #SoloArtist #Kpop
  • Who's been enjoying their Inspire Me Korea box snacks?! Which ones have been your favourite so far? Let us know in the comments!
Don't forget to subscribe to the APRIL MOTIVATION box at